Google TV's latest app update could help it one-up Roku

Date:
Thu, 10 Mar 2022 18:39:04 +0000

Description:
Google TV is getting a feature called Highlights that turns the app on your phone into a news feed for your favorite shows.

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About half a decade ago, Roku introduced a feature called My Feed that
allowed you to track when shows and movies hit your favorite streaming services. Now, Google TV has something similar with a bit of a Google twist
to it.

The feature is called Highlights, and its like a Google News feed for your favorite shows and movies. Youll not only hear about which streaming service theyre coming to via news updates - but youll also be able to see behind-the-scenes clips, updates and more.

Should you find a new show or movie that you want to watch while browsing Highlights, you can save it to your Watchlist from the app and have it show
up on your TV at home.

Highlights is available on the Google TV companion app on Android devices exclusively in the US - but there doesnt seem to be anything preventing it from rolling out to iOS and other territories sometime down the road. Analysis: The future of smart TVs is connected content

What makes the Roku comparison so interesting here is that Roku knew years
ago that content - not app selection - was going to be key for the success of smart TV platforms .

By implementing My Feed, Roku allowed users to really keep tabs on shows and movies, keeping you connected to both the content and the platform at all times.

What Google is doing with Highlights feels like an advancement in that area. Highlights still lets you keep tabs on your content - but it does so by harnessing the power of Google News to show you whats trending around that content.

Is a 24/7 tether to your favorite shows really healthy? Probably not. But
hey, when you need your content fix, this is certainly one way of getting it. These are the best TVs of 2022



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Link to news story: https://www.techradar.com/news/google-tvs-latest-app-update-could-help-it-one- up-roku/


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