Looking for your first real camera? This huge Lumix pre-Prime Day deal is
hard to beat plus top alternatives from Canon, Fujifilm and more

Date:
Wed, 10 Jun 2026 10:58:23 +0000

Description:
If you're considering your first real camera, the Lumix G97 is hard to beat, thanks to its excellent handling and wide lens choice, especially for this
new low price.

FULL STORY ======================================================================Copy link Facebook X Whatsapp Reddit Pinterest Flipboard Threads Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Subscribe to our newsletter Truly low-cost cameras that are actually worth buying are hard to come by, and that's what makes the Lumix
G97 so special today in this unbeatable deal ahead of Prime Day.

In our Lumix G97 review of its 2025 release, we awarded this beginner mirrorless camera 4.5 stars out of 5, saying its "competitive price point makes it a very appealing camera for novice photographers and vloggers". And B&H Photo just slashed that already great price by $260 you can grab Lumix G97 with 12-60mm f/3.5-5.6 lens kit for $597.99 at B&H Photo and other
leading retailers.

I've included links to the best deals below, many of which include handy extras to get you started. For example, B&H Photo throws in a memory card and shoulder bag for no extra cost! Latest Videos From Watch full video here:

The deal is less impressive for shoppers in the UK the Lumix G97 with
12-60mm lens costs 649 at Amazon (was 749 ). That's still excellent value,
but if price is your main concern, then there are decent alternatives worth considering, such as the Canon EOS R50 for 659 at Amazon (was 900 ). Conversely, the deals for the Canon camera are less impressive in the US.

In its favor, the EOS R50 has a larger 24MP APS-C sensor and superb
autofocus. However, lens choice is pretty limited. On the other hand, the Lumix G97 despite being a refresh of the much older Lumix G95 / G90 still very much packs a punch, with decent 20MP micro four thirds sensor, superb ergonomics and a huge choice of affordable lenses. Trust me, it's a fabulous first camera.

Whichever model you prefer, you are getting standout prices for one of the best beginner mirrorless cameras . I've included more deals below for other top models, including the Fujifilm X-M5 and Olympus OM-D E-M10 Mark IV. Deals picked by Deals picked by Tim Coleman Cameras Editor

I joined the TechRadar team as Cameras Editor In January 2023, and since then I've covered every major camera launch and Amazon Prime Day sale. I only recommend tried and tested products (by me or one of my team of expert reviewers). Put simply, I know what are genuinely good camera deals, and who the products are tailored for. Today's best Lumix G97 camera deal (US) Panasonic Lumix G97 with Lumix 12-60mm f/3.5-5.6 lens: was $857.99 now $597.99 at BHPhoto The deal link I've included is for the Lumix G97 bundle with the Lumix 12-60mm f/3.5-5.6 kit lens and a 64GB memory card and shoulder bag. It's the same price as for the camera and lens-only kit who doesn't
love extra goodies, especially when it's all you need to get started?

Price check: $597.99 at Adorama (with memory card, spare battery and lens filters included, worth well-over $100) / and $597.99 at Amazon View Deal Today's best Lumix G97 camera deal (UK) Panasonic Lumix G97 with Lumix 12-60mm f/3.5-5.6 lens: was 749 now 649 at Amazon There's also a price cut
for the Lumix G97 with Lumix 12-60mm lens in the UK, but the 100 discount is less impressive (and there are no accessories included in the bundle). Still, a price cut for a beginner camera that we described as great value at full price, says it all. If cost is a major factor in your decision, then it's a closer call with the Canon EOS R50, which is currently on sale for the same price (see links to the best deals, below). View Deal Best beginner
mirrorless camera deals today including Canon, Fujifilm, Lumix and more Today's best Panasonic Lumix G97, Canon EOS R50, Olympus OM-D E-M10 Mark IV, Fujifilm X-M5 and Canon EOS R100 deals Panasonic Lumix G97 649 View Deal See all prices bundle Canon EOS R50 569.99 View Deal See all prices Olympus OM-D E-M10 Mark IV 447 View Deal See all prices Fujifilm X-M5 799 729 View Deal
See all prices Canon EOS R100 559 View Deal See all prices We check over 250 million products every day for the best prices Follow TechRadar on Google
News and add us as a preferred source to get our expert news, reviews, and opinion in your feeds.



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Link to news story: https://www.techradar.com/cameras/mirrorless-cameras/looking-for-your-first-re al-camera-this-huge-lumix-pre-prime-day-deal-is-hard-to-beat-plus-top-alternat ives-from-canon-fujifilm-and-more


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