LinkedIn is adding games, for some reason

Date:
Mon, 18 Mar 2024 10:00:45 +0000

Description:
You might soon be able to play games with colleagues and new connections on LinkedIn, but were not quite sure why.

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According to a new TechCrunch report, LinkedIn is gearing up to venture into seemingly unfamiliar territory by introducing gaming features to its
platform.

The social networking platform has already established itself as the go-to platform for business networking (although Elon Musk wants to challenge that with X), but Microsoft has always kept its gaming expertise off the site.

The revelation comes as TechCrunch reports sightings of code indicating that LinkedIn could be developing a gaming experience. LinkedIn will get games?

The Microsoft-owned platform has already amassed over one billion users, most of whom use its services for networking, learning, and recruitment. The introduction of gaming could increase engagement on the site, but its unclear where and how this adaptation could fit.

The platform is said to be exploring puzzle-based games like Wordle. Three games Queens, Inference and Crossclimb already look to be in the works.

While a launch date remains unconfirmed, a LinkedIn spokesperson did confirm the initiative with TechCrunch , emphasizing the intention to make the platform more fun. The company did not immediately respond to TechRadar s request for more information.

Microsoft already has extensive gaming experience, including Xbox and its recent acquisition of Activision Blizzard. While the company has all the
right tools to make gaming a success on LinkedIn, its uncertain whether the platforms users will want to engage.

In other work-based settings, games can be effective ice-breakers and collaboration tools, but online is a different world, with generally less anxiety about connecting with others, potentially ruling out the need for online ice-breakers.

Other platforms, including Facebook, have also previously attempted to add games to their social networking sites, but successes have been less than desirable. More from TechRadar Pro These are the best job sites and best recruitment platforms LinkedIn shelves plans to move its cloud to Microsoft Azure Check out our roundup of the best business networking apps



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Link to news story: https://www.techradar.com/pro/linkedin-is-adding-games-for-some-reason


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