One of our favorite Apple photo editors has announced a controversial change

Date:
Tue, 23 Aug 2022 16:32:33 +0000

Description:
Pixelmator Photo moves to subscription model and hikes cost of lifetime license.

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Popular photo editing app Pixelmator Photo is shifting towards a subscription model, hiking the price of a perpetual license in the process.

The iOS photo editor will now embrace monthly and annual subscriptions for $4.99 and $23.99, respectively. Meanwhile, a lifetime license will now cost $54.99, a massive jump for what was once a $7.99 app.

Existing users can continue using the app with unlimited access, no subscription required. Why Pixelmator subscriptions?

In a detailed blog post , the developers outlined why theyre moving away from an upfront payment model.

Ultimately, the decision was financial, with the company admitting that relying on big feature updates to market the photo app meant the money we
make isnt actually enough to support development costs.

The post also revealed other problems app designers face with the paid
upfront model. Balancing slower development cycles with demand for major updates among new users meant the team felt unable to focus on the important features and quality of life upgrades existing users actually wanted. Read More

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Pixelmator also revealed the Apple App Stores lack of free trials for paid apps was partly to blame. It claims no trials have led to reviews from users who felt the lightweight Photoshop alternative didnt match their
expectations. Pixelmator hopes the now-free app with features locked behind a subscription will provide a workaround for the absence of a free trial.

However, the team behind the well-established image editor recognize the decision may be a controversial one: Of course, there are downsides to subscriptions too one big one, really. Its more expensive But the hope is that there are enough users who use the app regularly and feel that the
annual or monthly fee is worth it.

Its not all bad news, though. Early subscribers will get the upcoming Pixelmator Pro - in our experience, one of the best photo-editing apps for
Mac - at a reduced cost. The image editing tool is set for release by early next year. The team has promised to look into discounted pricing for existing customers. Keep your media safe with the best photo cloud storage



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Link to news story: https://www.techradar.com/news/one-of-our-favorite-apple-photo-editors-has-ann ounced-a-controversial-change/


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