Spot the difference with Facebook's new logo - warning, its not easy

Date:
Thu, 21 Sep 2023 10:35:17 +0000

Description:
Facebook gets a makeover with an updated logo - I think?

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It seems like Facebook is undergoing a new makeover as part of a refreshed identity system for Meta. These changes include a refreshed Facebook logo
with a darker blue background and a slight shift in the iconic lowercase f.

A new color palette for the brand has been developed, introducing new hues, which Meta explains in a blog post as part of a plan to make the brand
legible at any size, flexible enough for different needs, and easy for people to interact with.

If youre expecting a brand new look for the veteran social media app, youll
be disappointed, to say the least. The logo looks exactly the same. The blue is a little bit darker, but if you werent made aware of the change its unlikely youd notice right away. A subtle change very subtle

The blog post goes on to say that the new refinements drive greater harmony across the entire design as a key element of the apps identity, which I have to say is a lot of praise the company is giving itself for just changing the shade of blue.

That being said, it makes sense that the company is looking to change its identity - even if only slightly - as Facebook has long been a trailblazer
and staple in the world of social media.

Most peoples first experience with social media in the way we experience it today was with Facebook. I still remember when I had to beg my mum to let me make a Facebook account just so I could poke my friends back and play Candy Crush during lunch breaks at school.

The small tweaks do make sense when you consider the Facebook logo is fundamentally one of the most recognizable logos in the tech world.

Meta has more plans to change the way Facebook looks, and what weve seen so far is only the first phase of a larger identity refresh - so keep your eyes peeled for further design changes in the weeks to come as Facebook restyles itself for a new era of social media. You might also like TikTok workers hit back at software that tracks when they're in the office The new iPhone 15 Pro and AirPods Pro 2 provide vital Apple Vision Pro upgrades Password-stealing malware targets thousands of Facebook business



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Link to news story: https://www.techradar.com/computing/social-media/spot-the-difference-with-face books-new-logo-warning-its-not-easy


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