Google wants to help provide faster AI photo editing for all

Date:
Mon, 12 Jun 2023 14:32:29 +0000

Description:
PhotoRoom announces partnership with Google Cloud to deliver AI photo editing tools on Google's new supercomputer.

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Top AI photo editng app PhotoRoom has formed a new partnership with Google Cloud that it says could seriously speed up image generation while keeping costs down.

The software, dubbed the fastest generative AI provider in the commerce space by the company, is designed to let businesses create and edit product images for ecommerce platforms .

Announcing its intention to power-up AI performance with Googles A3 supercomputers, the company said the pairing will cut product photography production times for small businesses and entrepreneurs from days to less
than an hour - without compromising accuracy or quality. Product, production
& photo editing

Like most commercial content creation, product photography demands high-quality visuals produced at high velocity. Not only do items need to
look their best, websites need to cover variations from color to size if its to be added to a shoppers basket. Read more

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Its a process that takes time - and the space that PhotoRoom, founded in
2019, occupies. The photo editor streamlines image manipulation, letting
firms enhance product shots and add unique, AI-generated backgrounds, while free photo editor tools include a background remover and object remover.

Highlighting the major growth in genAI usage, Matthieu Rouif, PhotoRoom CEO,.said "We're already processing 2 billion images per year, and we expect that to double in 2024, as more businesses adopt PhotoRoom's generative AI technology. Google Cloud provides the ideal foundation for our continued success with its capacity to scale, its flexibility, and its sustainable infrastructure.

The use of Google Cloud A3 instances is a compelling choice. Unveiled in May 2023, the next-generation GPU supercomputers are designed to train and
deliver what Google called the most demanding AI models for generative AI and LLMs. However, the partnership benefits Google as much as PhotoRoom, strengthening the search giants clear B2B focus when it comes to rolling artificial intelligence to the masses.

"We're thrilled to offer Google Cloud's industry leading infrastructure, foundation models and AI tooling to PhotoRoom so the company can build,
train, and deploy AI creatively, reliably and at scale, said Mark Lohmeyer, vice president and general manager of Google Cloud. Best photo editing PC : Top tech to breathe new life into your photography



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Link to news story: https://www.techradar.com/news/google-wants-to-help-provide-faster-ai-photo-ed iting-for-all


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