WordPress launches paid and premium newsletters

Date:
Fri, 02 Jun 2023 10:07:40 +0000

Description:
Premium WordPress content can now be shared in its own newsletter designed just for paying customers and fans.

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WordPress has announced the launch of new premium material available inside its newsletters in an effort to help small businesses, creators, and entrepreneurs to draw in more revenue.

The blogging platform and website builder launched its Newsletters feature in December 2022, and has seen it become an increasingly popular vehicle for those looking to share special and personalized content, or simply links to existing blog posts, directly with customers and followers.

In its product announcement , WordPress explains the typical use case for premium content in newsletters: Paid subscriptions let your fans support your art, writing, or project directly. Paid and premium newsletters in WordPress

While free newsletters will continue to be a staple for many businesses (WordPress says theyre going nowhere), many will choose to target more dedicated and loyal customers with chargeable content.

Enabling paid subscriptions and newsletter content gating is handled from the post, where a tick box allows publishers to select from everyone, subscribers only, or paying subscribers. Read more

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Despite the potential to earn big with premium newsletters, WordPress is offering them across all plans including free plans, through transaction fees sit at 10% on this end of the scale. Climb higher through the tiers (and pay for the privilege), and transaction fees will drop to the point where they
are negated on the Commerce plan, which costs $45 per month.

Payment processing is handled by Stripe, thus paid WordPress newsletters are only available in countries where Stripe operates .

With WordPress sites accounting for a significant proportion of all sites globally, the companys Newsletters feature is expected to prove beneficial to many thousands of users, and while what comes next is unclear, WordPress says that its always on the case refining the design, experience, and offerings
for writers, creators, and publishers. Looking to diversify revenue streams? Here are the best ecommerce platforms



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Link to news story: https://www.techradar.com/news/wordpress-launches-paid-and-premium-newsletters


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