Microsoft sets out plans to hoover up cloud-skeptic businesses

Date:
Fri, 17 Dec 2021 01:30:13 +0000

Description:
Microsoft plans to focus on winning over industries that it believes have fallen behind in cloud modernization.

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Even in our increasingly digital world, not all businesses have turned to the cloud which is why Microsoft is preparing to ramp up its efforts to build products designed for specific industries.

At a recent virtual event put on by Bloomberg , EVP of business development
at Microsoft, Christopher Young said that we'll see industries that were traditionally slow movers, slow adopters of technology do more.

The software giant plans to focus its attention on industries such as architecture and engineering which it believes have fallen behind when it comes to cloud modernization.

Microsoft isn't the only cloud computing provider pursuing this strategy as Google Cloud has released new industry-specific applications and Oracle has a wide range of programs for professionals across several industries ranging from healthcare to human resources. (Image credit: Microsoft) Industry-specific clouds and digital twins

Back in October, Microsoft announced the launch of three new
industry-specific cloud offerings for Azure in the form of Microsoft Cloud
for Financial Services, Microsoft Cloud for Manufacturing and Microsoft Cloud for Nonprofit.

In addition to its Microsoft Cloud for Manufacturing, one of the other ways that the company plans to expand its presence in the industry is through its Digital Twins technology. Microsoft provided details on Azure Digital Twins
in a support document , saying:

Azure Digital Twins is a platform as a service (PaaS) offering that enables the creation of twin graphs based on digital models of entire environments, which could be buildings, factories, farms, energy networks, railways, stadiums, and moreeven entire cities. These digital models can be used to
gain insights that drive better products, optimized operations, reduced
costs, and breakthrough customer experiences.

With Digital Twins, engineers, designers and other professionals will be able to collaborate in real-time on simulated models. For instance, a business could use the technology to analyze virtual representations of machines in
one of its factories while architecture firms could use it to scrutinize models of building in other cities or even countries.

We'll likely hear more from Microsoft on its efforts to win over cloud-skeptics next year as its industry-specific cloud services begin
rolling out.

We've also highlighted the best cloud hosting and best cloud storage

Via Bloomberg



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Link to news story: https://www.techradar.com/news/microsoft-sets-out-plans-to-hoover-up-cloud-ske ptic-businesses/


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